--- title: GrowthMatch Blog | Growth Marketing Insights for B2B, Startups & More | Shelby Stephens (4) description: Shelby is a techstars alum, a mentor for several accelerator programs, and is the founder & CEO of GrowthMatch where he helps B2B companies hire fractional growth teams. (4) --- [Skip to content](https://www.growthmatch.com/blog/author/shelby-stephens/page/4#main-content) [![GrowthMatch_Logo_For_Light](https://www.growthmatch.com/hs-fs/hubfs/GrowthMatch_Logo_For_Light.png?width=664&height=87&name=GrowthMatch_Logo_For_Light.png)](https://www.growthmatch.com) - [Case Studies](https://www.growthmatch.com/case-studies) ![Shelby Stephens](https://www.growthmatch.com/hubfs/Shelby_Stephens.jpg) # Shelby Stephens Shelby is a techstars alum, a mentor for several accelerator programs, and is the founder & CEO of GrowthMatch where he helps B2B companies hire fractional growth teams. ## Recent Posts [![](https://www.growthmatch.com/hubfs/growthmatch-blog-thought-leadership-marketing-agencies-help-scale-influence.png)](https://www.growthmatch.com/blog/thought-leadership-marketing-agencies-help-scale-influence) [Growth](https://www.growthmatch.com/blog/tag/growth) [Thought Leadership](https://www.growthmatch.com/blog/tag/thought-leadership) [ContentOps](https://www.growthmatch.com/blog/tag/contentops) - Jan 16, 2025 10:54:49 AM ### [Scaling Influence: Why Thought Leadership Marketing Agencies Are Essential in 2025](https://www.growthmatch.com/blog/thought-leadership-marketing-agencies-help-scale-influence) [![](https://www.growthmatch.com/hubfs/growthmatch-blog-thought-leadership-videos-drive-engagement.png)](https://www.growthmatch.com/blog/thought-leadership-videos-drive-engagement) [Growth](https://www.growthmatch.com/blog/tag/growth) [Thought Leadership](https://www.growthmatch.com/blog/tag/thought-leadership) - Jan 16, 2025 10:53:58 AM ### [How Thought Leadership Videos Can Elevate Your Brand and Drive Engagement](https://www.growthmatch.com/blog/thought-leadership-videos-drive-engagement) [![](https://www.growthmatch.com/hubfs/growthmatch-blog-thought-leadership-agencies-build-trust.png)](https://www.growthmatch.com/blog/thought-leadership-agencies-build-trust) [Growth](https://www.growthmatch.com/blog/tag/growth) [Thought Leadership](https://www.growthmatch.com/blog/tag/thought-leadership) - Dec 9, 2024 6:00:00 AM ### [The Role of Thought Leadership Marketing Agencies in Transforming Customer Trust](https://www.growthmatch.com/blog/thought-leadership-agencies-build-trust) [![](https://www.growthmatch.com/hubfs/growthmatch-blog-thought-leadership-marketing-agencies-shape-branding.png)](https://www.growthmatch.com/blog/thought-leadership-marketing-agencies-shape-branding) [Growth](https://www.growthmatch.com/blog/tag/growth) [Thought Leadership](https://www.growthmatch.com/blog/tag/thought-leadership) - Dec 5, 2024 6:00:00 AM ### [Top Thought Leadership Marketing Agencies Shaping the Future of Branding](https://www.growthmatch.com/blog/thought-leadership-marketing-agencies-shape-branding) WANT MORE? ## Get new posts in your inbox We'll shoot you an email once in a blue moon to let you know what content we've recently posted. ## All Posts - [All](https://www.growthmatch.com/blog/all) - [Growth](https://www.growthmatch.com/blog/tag/growth) - [Thought Leadership](https://www.growthmatch.com/blog/tag/thought-leadership) - [ContentOps](https://www.growthmatch.com/blog/tag/contentops) - [Resources](https://www.growthmatch.com/blog/tag/resources) - [Workshop](https://www.growthmatch.com/blog/tag/workshop) - [How To Guide](https://www.growthmatch.com/blog/tag/how-to-guide) - [About Us](https://www.growthmatch.com/blog/tag/about-us) - [Sales](https://www.growthmatch.com/blog/tag/sales) [![](https://www.growthmatch.com/hubfs/Imported_Blog_Media/stormclouds.jpg)](https://www.growthmatch.com/blog/pr-strategy-for-businesses) ### [How Solid PR Strategy Recession-Proofs Your Business](https://www.growthmatch.com/blog/pr-strategy-for-businesses) Nervous about the recent economic recession in 2022? Now’s the time to get strategic about recession-proofing your... [![](https://www.growthmatch.com/hubfs/Imported_Blog_Media/change.jpg)](https://www.growthmatch.com/blog/startup-success-entrepreneur-mindset) ### [Hacking the Entrepreneur Mindset in Startups and Small Business](https://www.growthmatch.com/blog/startup-success-entrepreneur-mindset) Struggling to find balance, clarity, and business success? It might be all in your head. In this session, branding... [![](https://www.growthmatch.com/hubfs/engine%20(1).webp)](https://www.growthmatch.com/blog/workshop-revenue-engine) ### [What is a Revenue Engine in Business (And Why You Need One in 2025)](https://www.growthmatch.com/blog/workshop-revenue-engine) (Updated Oct. 2024) [![](https://www.growthmatch.com/hubfs/ideas%20(1).webp)](https://www.growthmatch.com/blog/startup-idea) ### [You have a startup idea. What should you do next?](https://www.growthmatch.com/blog/startup-idea) I recently ran a poll on LinkedIn. Here are the results: Below, I’ll share my thoughts while also unpacking the... [![](https://www.growthmatch.com/hubfs/Imported_Blog_Media/brand.jpg)](https://www.growthmatch.com/blog/startup-branding-how-to-create-a-brand-that-attracts) ### [Startup Branding: How to Create a Brand that Attracts Customers, Investors & Partners](https://www.growthmatch.com/blog/startup-branding-how-to-create-a-brand-that-attracts) This post recaps a workshop presented by brand development expert Austin L. Church on the topic of Startup Branding.... [![](https://www.growthmatch.com/hubfs/DartBoard.png)](https://www.growthmatch.com/blog/workshop-how-to-create-messaging-for-your-startup-with-will-scott) ### [How to Create Messaging for Your Business](https://www.growthmatch.com/blog/workshop-how-to-create-messaging-for-your-startup-with-will-scott) Watch the full workshop recording here: Workshop Summary & Resources Creating compelling messaging for your startup is... [![](https://www.growthmatch.com/hubfs/Imported_Blog_Media/whiteboard.jpg)](https://www.growthmatch.com/blog/a-90-minute-diy-workshop-thatll-save-you-90-days-of-wasted-time) ### [A 90-minute DIY workshop that’ll save you (at least) 90 days of wasted time](https://www.growthmatch.com/blog/a-90-minute-diy-workshop-thatll-save-you-90-days-of-wasted-time) The idea of a Need Narrative comes from Dave Bailey and you should start by spending 4 minutes to read this article... [![](https://www.growthmatch.com/hubfs/Imported_Blog_Media/Abstract-1.jpg)](https://www.growthmatch.com/blog/introducing-growthmatch) ### [Introducing GrowthMatch](https://www.growthmatch.com/blog/introducing-growthmatch) Background Over the past four years, my co-founder and I have built four different products, including both a B2B SaaS... 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