ProcessBolt Boosts Brand Recognition Through Engaging Video Content
How ProcessBolt increased video output and audience engagement
200%
Increase in social media engagement
150%
Growth in website traffic
3x
Increase in video content output
"From starting with nothing to significantly increasing our social presence, GrowthMatch has been crucial."
—Mike Cline, Head of Marketing
Highlights
- Coaching for video content creation
- Improved CEO confidence in public speaking
- Seamless scheduling and task management
- Creative topic selection for engaging videos
Outcomes
- Enhanced brand recognition in cybersecurity
- Increased audience engagement on LinkedIn
- Streamlined content creation process
- Improved focus on strategic business areas
The Company
ProcessBolt is a software and service provider specializing in third-party risk management and continuous monitoring.
Their solutions enable businesses to safeguard their operations by identifying vulnerabilities in their vendors and suppliers, ensuring comprehensive cybersecurity beyond internal defenses.
The Challenge
Before partnering with GrowthMatch, ProcessBolt struggled with content creation, especially video content.
With a small marketing team and limited resources, they needed a solution that could reduce the amount of time required to make each piece of content while still keeping content quality high. They also need to make technical topics engaging for their audience, including cybersecurity experts.
The Solution
GrowthMatch delivered its ContentOps platform and Managed Content Stream, supporting the ProcessBolt team in selecting impactful topics, maintaining a consistent content recording schedule, and rapidly converting recordings into polished content.
The Results
Since starting with GrowthMatch, ProcessBolt has significantly increased its video output (by a factor of 3x!) and social media engagement (by 200%!).
Website traffic is up 150%, LinkedIn traffic and brand recognition have surged, establishing their CEO as a thought leader.
This partnership freed up the marketing team to focus on other strategic initiatives, amplifying overall business growth.
"GrowthMatch has helped us create a lot of great content, especially video. It has made our content more engaging and effective."
—Mike Cline, Head of Marketing
Ready to start making great video and text content nonstop?
Schedule a demo to see how GrowthMatch works